5 self-publishing truths few authors talk about

My co-writer found this and described it as ‘depressing’. I agree that there are some hard truths in this article, but I knew all these things before I decided to take the self-publishing route. I also stay positive… and do you know why?

Because it’s business. There are lots of businesses (shops/restaurants/services) trying to start up, and a lot of them fail. To me, that’s not a good enough reason not to try.

Suffolk Scribblings


One of the hardest thing to watch on social media is an author, usually a debut author, getting excited about their upcoming book launch and knowing they are about to get hit around the head with a hard dose of reality.

They’ve done the right things, built up a twitter or Facebook following, blogged about the book, sent copies out for review, told all their friends about the upcoming launch, pulled together a promo video and graphic, maybe taken out some adverts. The first few days after launch are filled with excited tweets, mentions of early positive reviews and chart rankings. Then, after a few days, maybe a few weeks, the positive tweets stop and an air of desperation sets in as the reality of life as an indie author hits home.

Part of the problem is that the authors most vocal on social media are those that have already seen self-publishing…

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2 thoughts on “5 self-publishing truths few authors talk about

  1. Hard truths but true. There is success out there for the aspiring writer but the way forward is as you say exposure. The publishers have hit the indie writer hard but a good internet presence can be the way forward. I was just about to put a couple of books on bookbub :((
    I have been fortunate but am working hard to put another series on. Series do sell well as does twitter, Facebook and the promotional sites.
    I shall look for more of your posts as I enjoyed this. .

    Liked by 1 person

    1. I think blog tours or book reviews via other bloggers (even the ones with smaller followers) are a great idea to market books. Bookbub is great but has its costs. Businesses need to keep overheads down, so ‘free’ marketing is a better option. I put ‘free’ in quotations because it costs you time, and time is expensive when you have more novels to write.


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